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Why are competitors recommended instead of you?
Find out when AI recommends you, when it recommends your competitors - and why.
A package built around one question your analytics cannot answer. We measure how often models mention, cite and recommend you across ChatGPT, Gemini, Claude, Perplexity and Google AI experiences - then work on the reasons behind the number.
Most of that work turns out not to be on your website. Models repeat what they read elsewhere more often than what a brand writes about itself, so the path usually runs through content, entities and the publishers your category is read from.
What it covers
- AI Visibility Audit as the starting point
- Prompt universe and continuous measurement
- AI Share of Voice and competitor benchmarking
- Citation and source analysis
- Brand and entity clarity
- Content optimisation and missing-content creation
- Digital PR into the sources models actually read
What we measure
- Share of answers you appear in, against competitors
- Citations of your domain inside answers
- General visibility, kept strictly separate from brand-prompt visibility
- Sentiment and context of mentions